.2Performant, a Romanian technology and also partner advertising and marketing options provider, introduced on Monday, September 9, at the Bucharest Stock Market, that it intends to obtain the Profitshare partner systems in Romania and also Bulgaria from Conversion Marketing. At the same time, Dante International, the proprietor of eMAG, are going to become an investor in 2Performant.On September 6, 2Performant's Board of Supervisors concluded an initial contract to acquire the Profitshare.ro as well as Profitshare.bg affiliate systems owned through Sale Marketing S.R.L. as well as Sale Advertising EOOD. The agreement lays out the concepts of the transaction and is actually certainly not lawfully binding, according to the business press presented by Economedia.The procedure involves the transmission of the Profitshare company lines from Sale Advertising and marketing S.R.L. as well as Conversion Advertising And Marketing EOOD (as vendors) to 2Performant (as the shopper). Dante International S.A. (bulk shareholder of Conversion Advertising and marketing S.R.L.) will definitely belong to business transmission agreement as a surety." When the Profitshare transaction is actually finished, our company are going to increase our existing ability and also diversify our customer collection in both Romania as well as Bulgaria. We still have a couple of crucial measures to accomplish, yet I am actually self-assured that the crews involved in the deal on both sides will certainly take care of to finish them successfully. Our experts will definitely declare our post-acquisition strategies after settling the acquisition depending on to the last arrangement," mentioned Dorin Boerescu, CEO as well as Co-Founder of 2Performant Network.The deal cost is RON 4.3 thousand, as well as will certainly be spent 55% in cash money and forty five% in 2Performant portions with a funding increase.." 2Performant is a younger and powerful provider along with worths that resonate along with our team. Our experts assume that, after the purchase is completed, the Profitshare service combined along with 2Performant will supply higher market value to its own customers," mentioned Tudor Manea, General Supervisor of Dante International SA.2Performant likewise keeps in mind that a number of actions stay to accomplish and complete the deal, like the productive finalization of the due carefulness evaluation by 2Performant.Profitshare was released in 2012 and also currently has a portfolio of 250 partner courses (including the eMAG team) in Romania and also Bulgaria.radu@romania-insider.com.( Picture resource: the company).